Workshop 1. - How can the Internet demand of SMEs be developed ?

Programme du séminaire  Atelier 1 Intervenants  Atelier 2  Intervenants  Atelier 3  Intervenants  Atelier 4  Intervenants  Forum Publications  Conclusions

The Issue: Experience in recent years has shown that the Internet can disrupt SMEs in their management, production, trading, etc. Yet, these same SMEs know little about these technologies; they believe that they are inaccessible or are worried about the fact that they may disrupt their business. Consequently, these technologies still have a very uneven penetration rate. Sometimes they are only partially used (e.g. limited to e-mail) and are even used counterproductively ("dead" web site). The question to be put to the public authorities is therefore: what can be done to make SMEs aware of the advantages of the Internet and encourage them to integrate this consideration into their strategy? Examples of suggested contributions: Making SMEs aware of the advantages of the Internet. Training company managers in the benefits of the Internet Training companies in Internet technologies. Presentation of case studies. Setting up Internet diagnostics. The use of the Internet by the government in its relations with SMEs. The type of advice needed by SMEs.